the FX BMP should never really go for more than $30 unless someone is impatient. for your store though and given the nature of the FX market and its limited options, you could comfortably sell them for $35. they would probably sell slowly at that price as $15-$25 is the normal price for one either boxed or not. hey, slow is okay: first rule of economics is it's better to make a slow dime than a fast nickel. telegames, ncsx and occasionally tzd followed that policy and did very well with it. i estimate that at $35, you could sell 10-20 units in the first year at a profit of $15 per unit. at $25, you could probably sell over 25 units; way more if you get buyers buying other software to justify the shipping.